Thursday, January 27, 2005

Talk about creating a story where none really exists

This story about Delgado would have you believe South Floridians are beating down the door to greet Delgado. We know people down there don't care about that team and the owners want to move them to Vegas. What a joke.

Now Delgado is an upgrade for the team and I do think he will help (maybe not for four years but that's a different story). Now lets keep this in perspective.

They say they sold $150,000 worth of season tickets... five times their daily norm. So what does that break down to.

At an average ticket price of $40 (the best seats are likely to be the ones selling as season tickets, not the outfield $8 tickets) and 81 games per season, the average single seat costs $3,240. So that means they sold about 46 single season tickets. Now lets say the average purchase is 3 tickets (some buy 2, some buy 4), now you are talking about 15 sales of season tickets, versus their average of 3. So somehow 12 people buy season tickets to the Marlins and that is a headline. Its probably Delgado's agent and some friends and family who live in the area.

And to do a little more math. At an incremental $120,000 per day in season ticket sales, the Marlins will break even on Delgado's contract in about 100 days or right around May 15th (assuming the ticket office is closed on sunday's) or the time of the year when either AJ Burnett, Josh Beckett, or Dontrelle Willis are about to make their first trip to the DL.

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